NPBS needed a new brand mark to embody the values of their banking cyber security product — trust, protection, and intelligence. 

Our approach was to create something modern, distinctive, and adaptable, conveying strength and reliability across digital and physical platforms. The design must signal authority while remaining approachable, reassuring clients that their assets and information are safeguarded.

Client: Newcastle Permanent
Location: Australia
Role: Senior Art Director
Media: Brand/Product Identity





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